Hyde Haguta, website manager at the Zambia National Broadcasting Corporation (ZNBC), won a CBA-Chevening Scholarship to study a master’s in International Broadcast Journalism at the University of Westminster. He returned to London recently for his graduation ceremony, and talked to the CBA about how he was applying his new qualification. We hear he also has a book about African public service broadcasting in the works…
The MA has turned around my skills. I now have confidence in my professional competence in the industry as a well-qualified media consultant. I hope to be a media-savvy consultant – to be fully engaged by my country and Africa at large. More and more of my skills are now being used by my employers.
At work I am head of a website unit, and I have been mandated to develop it into a department. While the brief is clear, the task has been challenging, but interesting. The MA has provided a foundation for me. It has presented me an open space where my skills are required – as a modern journalist to deal with modern challenges.
I look forward to achieving a fully fledged web department with content developers, writers, editors, coders, multimedia journalists and online marketing staff who will fully utilise search engine optimisation in pursuit of ZNBC’s mission. With the right support, the website will have live-streaming of three radio and two television channels.
The director general, Chibamba Kanyama, and his management team are committed to the ideals of webcasting. But challenges abound – which may slow, but not stall the work. I am optimistic that we will be able to do it. My graduation has been the fulfilment of a long-standing dream, and it has inspired my interest in further studies.